Tinder turns 10: what have we learned from a decade of dating apps? – podcast

Over a decade ago, online dating existed through sites such as match.com and OKCupid. But they did not tend to attract younger users, and for many there was a stigma attached to using them. But apps such as Grindr, which launched in 2009, and Tinder, which launched in September 2012, have radically changed the landscape of online dating.

Emily Witt, the author of Future Sex, a book that examines sex in the internet age, tells Nosheen Iqbal about the origin story of Tinder, meeting the founders, and why it was such an instant success. Emily discusses her own experience of using it and the apps that followed in its wake.

The apps have grown in response to a culture where people are single for a lot longer, and also where there’s a changing sexual morality that’s open to different kinds of relationships, Emily believes. Apps have completely altered the way we think about relationships, sex and love.

FILES-PAKISTAN-US-TINDER-COMPUTERS-DATING<br />(FILES) In this file photo illustration taken on October 6, 2020, a user checks the dating app Tinder on a mobile phone in Islamabad. – Dating app Tinder will give US users a way to check if potential dates have been convicted of a violent crime, a check that experts warn has limitations. The app’s parent firm Match Group announced on March 9, 2022 that it would begin offering access to Garbo, a new US online background check platform that can show if someone has a history of violence. (Photo by Aamir QURESHI / AFP) (Photo by AAMIR QURESHI/AFP via Getty Images)” src=”https://i.guim.co.uk/img/media/af783f2f701ec1314af134c2b42ccf982aa9f037/0_0_4528_2718/master/4528.jpg?width=300&quality=85&auto=format&fit=max&s=59a9bedc2cdd43be98faa2ec233b2798″>
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Photograph: Aamir Qureshi/AFP/Getty Images

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